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Between a rock and a disaster
Between a rock and a disaster
05/11/2007
In the November edition of CorpComm, AAB Chairman Allan Biggar talks to Joanne Hart about Northern Rock ....
In the November edition of CorpComm, AAB Chairman Allan Biggar talks to Joanne Hart about Northern Rock and the lack of a customer-friendly response to its financial situation as a case study in how not to handle a crisis. The article is no longer available on the Web.